Our Core Team
Larry Wahl
President & Founder
Larry Wahl is a veteran of OPIC in the Executive Office of the President under George H.W. Bush (#41) where he was responsible for U.S. private business development in Russia and Eastern Europe. Larry left the Bush Administration to open Bell Atlantic (now Verizon) Moscow, Russia offices. He has applied his technical business management skills to the management of a team of highly qualified engineers, scientists, and subject matter experts to bring to market GelCool Systems critical safety products.
Evan Kostreva
Director of Cycling Products
Evan’s significant business acumen and real-world competitive cycling skills allow him to provide clear direction and strong fundamentals to our cycling product development efforts. He is one of the brightest people you will ever meet and he applies his skills to GelCool System’s corporate vision: keeping athletes safer in the heat and cold!
Benji Olson
Vice President/Director of Football Operations
Benji Olson studied sociology at the University of Washington while setting himself apart with his outstanding work ethic on the sports field. His hard work and sharp mind earned him top awards while playing football for Washington and led to a very successful 10-year career as an NFL starter. Benji brings to GelCool a real-world understanding of the effects of heat stress and extreme cold environments on performance, safety, and comfort. His leadership in sports product design will lead to vastly improved safety and comfort for athletes and working professionals.
Nick Muth
Executive Sales Manager/Director of Internet Operations
Nick began working with GelCool Systems in the beginning of 2008. Prior to joining the Sales and Marketing team, Nick worked in Sales for the Gaylord Texan Resort and Convention Center and Gaylord Entertainment. With experience in internet-based sales of sports products and internet marketing, Nick is responsible for managing the daily sales operations of the company as well as the GelCool.com web page and site database.